Posts Tagged ‘cologne’

Wolfheart, an ancient new scent for men

June 2nd, 2009 3 comments

The heart of a wolf. This is an ad for Wolfheart cologne produced by Rootsin Toobers, CEO of  NailGun Promotions. Wolfheart was Rootsin’s brainchild and was manufactured in collaboration with Juggernaut Pharmaceuticals. NailGun spent millions on promoting this cologne for men, but mysteriously it never caught on. Some people claimed that it was because of the unusual odor of the cologne itself, said to smell like a wet dog. Others laid blame for the failure at Rootsin Toobers’  feet claiming his ad campaign was ill conceived.

Categories: The Ads Tags: , ,